Formula 1® is the world’s most prestigious motor racing championship, with millions of fans across the globe.
Although many fans attend races in person, until recently the only other option has been watching the coverage on broadcast TV—giving fans a thrilling experience, but not a personalized one.
Formula 1 partnered with Accenture Industry X to relaunch F1® TV, a cloud-based multi-platform video experience.
At this Executive Summit session, we are excited to share the ways Accenture delivers the solution in partnership with AWS and how it has opened up both a new business model and revenue stream to help keep this historic competition thriving long into the future.