Get beyond the wheel in Automotive
The traditional automotive industry has reached a crossroads. We are now operating in a mobility ecosystem, shifting into the next iteration of automotive. To move forward, it’s time to embrace the ecosystem, collaborate beyond industry lines, and find new ways of innovating and partnering for success.
Automotive now
83%
of automotive leaders believe digital services will be key differentiators by 2040
$3.5T
in potential revenue from digitally-enabled services—comprising 40% of total auto industry revenue
58%
of all new cars sold in Europe in 2030 will be electric vehicles
How to reinvent automotive
Reinvent the automotive customer experience
Today’s automotive customers want consistent, connected experiences. Achieve this by leading with service and creating engaging and meaningful omnichannel experience.
83%
of automotive leaders believe digital services will be the key differentiating factor in the automotive industry by 2040
New revenue sources
Build customer loyalty to drive product and service repurchase — generating new revenue opportunities.
Customer focus
Improve your marketing, commerce and service effectiveness by integrating consistent, customer-centric experiences across the value chain.
Faster transformation
Speed transition of your mobility tech ecosystem — and minimize your risk — by using our accelerators and transformation capabilities.
Automation solutions
Use global automation to reduce your back-office operations — and quickly improve your return on investment and profit.
A reimagined business
Reinvent customer engagement across marketing operations, sales and customer service to drive growth and new customer-centric experiences.
Drive value and impact by combining digital and sustainability
Sustainability targets in the automotive industry have sparked a technology revolution in electric vehicles and energy transition.
50%
By 2030, the automotive sector must reduce carbon emissions by at least 50%.
Sustainable mobility
New industry solutions — like enhanced fleet electrification and seamless charging — will help balance the needs for mobility and sustainability.
Growth, sustainability and recovery
The e-mobility revolution can greatly reduce resource consumption, while speeding growth.
Segments we support
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Rail and transitRail and transit
Delight passengers with intelligent solutions for more business value.
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TollingTolling
Transform tolling operations through a reimagined mobility experience.
What’s trending in automotive
Awards and recognition
Microsoft 2023 Global Automotive, Mobility and Transportation Partner of the Year
Our leaders
Juergen Reers
Senior Managing Director – Global Industry Sector Lead, Automotive
Marcello Tamietti
Managing Director – EMEAan Automotive Lead
Anant Kamat
Managing Director – US
Markus Muessig
Managing Director – Growth Markets Automotive Lead
Andrea Cardoso
Managing Director – Latin America Automotive Lead