A new wave of social-seeking gamers is driving industry growth to the next level
This is the first in a series of three articles exploring gaming’s explosive growth. We’ll look at factors driving the industry forward, challenges that rapid growth generates, and how gaming companies can navigate opportunities and challenges ahead.
Gaming’s economic reach and impact
What’s driving this massive growth?
Everywhere, all the time
A new face for gaming
30%
of new gamers are under 25.
Welcome to social gaming
From product to service: New value-add user experiences win out
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