CASE STUDY FORTUNE
Turning years of data into instant insights
Accenture and Fortune transformed the iconic Fortune 500® list into an AI-driven platform that gives business leaders access to insights like never before.
3-MINUTE READ
Decades of Fortune® data made simple
You arrive at your desk, power up your laptop and face your first challenge of the day. You need to plot the revenue rankings from 2007 to 2010 for the top 10 companies in the general merchandise industry sector to inform a pivotal business decision. How long would that take?
Now, what if you had an AI-powered tool that could shrink this task to mere moments—one that sifts through years of business knowledge and gathers all the necessary insights from a trusted source and presents it in an easy-to-understand format?
For many years, Fortune has rigorously collected and analyzed complex financial data on the largest companies in both the US and the world in order to create the iconic Fortune 500 and Fortune Global 500 ™ lists. These rankings are a gold standard used by industry professionals and leaders to learn how businesses and industries are rising. Over the years, Fortune has amassed a wealth of data that the company offers through a comprehensive analytics spreadsheet product.
Together, Accenture and Fortune collaborated to transform that business knowledge into Fortune Analytics™ tool—an intuitive, user-friendly, generative AI-powered platform that provides access to insights from the Fortune 500 ranking, other annual Fortune rankings such as the Fortune 1000™, print and online articles, and online video transcripts.
Consolidating all of this rich, insightful and trusted business content into a single platform enables users—especially business leaders and researchers—to spend less time searching for information and more time strategizing and making impactful decisions.
You can't ask a spreadsheet a question, but you can ask an LLM one. The true power comes from marrying Fortune content with rich rankings and data insights, into a single, easy-to-use platform.
Jonathan Rivers / Chief Technology Officer, Fortune
From complex data to simple language
The platform is powered by Accenture’s foundation model services and proprietary large language model assets and is fine-tuned with comprehensive Fortune datasets. The platform understands requests in plain language and delivers relevant answers. Users can receive text-based responses or useful graphical data visualizations like scatterplots, line charts and bar charts. These are just a few examples of the requests users can ask:
- “What are the top 8 companies in the healthcare, insurance and managed care industry?”
- “Show me a chart comparing 2023 revenue and earnings per share for pharmaceutical companies.”
- “Plot assets from 2006 to 2023 for each company in the Wholesalers Other industry.”
In just 10 months, Fortune reinvented how users can engage with its business intelligence. The new platform brings Fortune a competitive edge and sets the stage for a potential new business model through an improved user experience. Users can interact seamlessly with knowledge from multiple sources and formats, putting relevant business insights at their fingertips.
Disclaimer
The Fortune Analytics application and corresponding outputs are owned and distributed by Fortune Media (USA) Corporation or its affiliate (“Fortune Media”) and subject to the Terms of Use available at https://fortune.com/terms-of-use/. The outputs and other content of the Fortune Analytics services are generated by artificial intelligence, may contain inaccuracies or outdated information, and do not necessarily reflect the views of Fortune Media. This information is provided “as is” without express or implied warranties of any kind and solely for your personal, non-commercial use and educational or internal corporate purposes, presentations to clients and similar uses for which a fee is not charged. FORTUNE is a registered trademark, and FORTUNE ANALYTICS is a trademark, of Fortune Media IP Limited.
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