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Humans are reinventing the consumer goods and services industry

In the age of digital commerce, it is hard to predict what consumers will buy – and why, when and where they buy it. To stay ahead of uncertainty, think like a consumer and focus on building strong relationships.

Consumer goods and services now

47%

of consumer goods executives aspire to set a new standard for the industry – or even outside of it

78%

of consumer goods companies identify the omni-connected consumer as a top priority

56%

of companies are prioritizing integrated business planning over demand-driven inventory supply

How to reinvent consumer goods and services

MARKETING & CUSTOMER EXPERIENCE

Are you delivering winning consumer and customer experiences?

95% of executives say their businesses can’t change as fast as consumers are changing. Keep up with rapidly changing demands by directly involving humans in creating experiences.
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DATA-LED TRANSFORMATION

The future of CPG is in data – make sure you use it

Data is key to the CPG of the future, yet 74% of execs struggle to harness its potential. Stand out with real-time data to predict and respond to trends, streamline operations and uncover new value.
COMMERCE IN CONSUMER GOODS

Define the role your commerce strategy plays beyond just profitability

Digital commerce is set to grow 56% in three years. But it should do more than just drive profits. Build brand engagement, source stronger insights and build lasting profitability with commerce.
GENERATIVE AI

Maximize operating margins and boost revenue with gen AI

Cost pressures and inflation are squeezing CPG productivity. Transform your value chain with generative AI to boost margins by 3-5% and power through challenges with confidence.
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NET-ZERO TRANSITIONS

Prioritize net-zero and meet the growing demand for sustainable products

With 83% of consumers opting for sustainable products, making sustainability “business as usual” is your key to winning hearts. Discover how to embed sustainable practices for lasting loyalty.
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COST AND PRODUCTIVITY REINVENTION

How to generate enduring value and hedge against economic uncertainty?

High inflation and rising costs squeeze consumer spending, pressuring companies to protect margins. Improve SG&A by 15-20% through process transformation and enhanced workforce productivity.
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Segments we support

  • Agribusiness
    Agribusiness

    From planting to processing and even connected cows, enable the entire food value chain with 5G technology.

  • Beauty
    Beauty

    Use data and AI to create beautifully connected experiences that meet demand for personalized services.

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  • Beverages
    Beverages

    Design, build, distribute and scale for a sector at the center of society.

  • Food
    Food

    Feed changing tastes and deliver delicious, scalable food experiences.

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  • Home and personal care
    Home and personal care

    Enable smarter, more connected lives—from personal care and hygiene to home care products and appliances.

Awards and recognition

HFS Ranks Accenture No. 1 Tech Services Provider to Retail and Consumer Packaged Goods Companies

HFS Research noted the “One Accenture” approach that enables Accenture to “bring together its breadth of capabilities and increasing innovation for client impact” is a differentiator.
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A Leader in Digital Strategy Consulting Services - IDC

Accenture was recognized for strength in strategy and vision and its ability to shape the future of the world’s largest companies through technology-enabled, agile strategies.
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For Fourth Consecutive Year, Named a Leader in Data and Analytics Services - Everest

Accenture Applied Intelligence’s IP-led approach to D&A services delivery, its strong adoption in the marketplace, and its increased growth across geographies and industries.
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Our leaders

Oliver Wright

Senior Managing Director – Consumer Goods & Services, Global Lead

Marc van der Net

Managing Director – Consumer Goods & Services Lead, EMEA

Ed Stark

Senior Managing Director – Consumer Goods & Services Lead, North America

Mauro Rubin

Managing Director – Consumer Goods & Services Lead, Growth Markets

Consumer goods careers

Find human-centric solutions to meet the ever-changing needs and demands of people—from product innovations to new ways of working that put people at the center.