Product Acceleration and Value Creation

Product acceleration and value creation

Innovate products and optimize operations for profitable growth

Why product acceleration and value creation matter

74%

of C-suite execs feel they need to completely rethink their operating models to be more resilient

31%

of total software and platform company’s assets are not actively protected by security programs

50%

of organizations don’t have the right commercial operating model to prevent siloed operations

90%

of SaaS companies expect product led growth (PLG) to be a standard component of go-to-market practices

Reinvent products for profitability

Macro pressures and shifting consumer expectations require a new approach to product strategy. Improve customer experience and ROI by embracing new strategies, models and partners.

Drive better product design, decision-making and engineering with services, tooling and runbooks deployable at every phase of the product lifecycle.

50-60%

decrease in platform development costs by involving customers early in the product lifecycle

Capture dynamic customer demands by establishing a continuous and integrated feedback mechanism, then leverage analytics to improve your products.

68%

of consumers don’t want to interact with a sales representative while making product purchase decisions

Optimize the revenue potential from your existing and planned product portfolio by reinventing your commercial operations. New business models such as subscriptions, value-based, freemium, as-a-service and hybrid models provide a more comprehensive offering to customers and increase ARPU.

70%

of S&P companies are exploring new commercial models

Secure your products with robust quality assurance (QA) processes—from design to launch—to minimize vulnerabilities, enhance brand reputation and address potential issues before they reach your customers.

69%

of total software and platform company’s assets are actively protected by a security program

Strategically investing in channel partners’ network can drive 32% potential growth in lead generation, expanded reach of products and a decrease in customer acquisition costs.

30%

higher revenue growth for organizations that have embraced ecosystem partnerships

What you’ll achieve

Accelerated time to market

Bring products to market faster and rapidly accelerate time to value for your customers.

Return on engineering investment

Increase effectiveness and return on engineering investments with improved ability to iterate.

Maintained customer trust and compliance

Reduce security incidents and unplanned downtime.

Accelerated revenue and customer acquisition

Experience shorter customer acquisition cost than the market average with modernized strategies that drive marketing, sales and customer success.

Scale go-to-market and development efforts

Create network effects to activate developer and new partner ecosystems, lowering development sales and marketing expenses.

What’s trending in product acceleration

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