The Strategy & Consulting Global Network Song Practice | Marketing Transformation | Brand and Creative Strategy Senior Manager 

Join our team of Strategy & Consulting Global Network Song who solve customer facing challenges at clients spanning sales, service and marketing to accelerate business change.  

Practice: Strategy & Consulting Global Network Song I Areas of Work: Digital Marketing | Level: Manager / Senior Manager | Location: Delhi, Gurgaon, Bangalore, Mumbai | Years of Exp: 8+ years with at least 6+ years of relevant experience 

Explore an Exciting Career at Accenture  

Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? 

Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting’s Customer, Sales & Service practice. 

The Practice – A Brief Sketch 

Are you passionate about scaling businesses using in-depth frameworks and techniques to solve customer facing challenges? Do you want to design, build and implement strategies to enhance business performance? Does working in an inclusive and collaborative environment spark your interest? 

Then, this is the right place for you! Welcome to a host of exciting global opportunities within Accenture Strategy & Consulting’s Customer, Sales & Service practice. 

The Strategy & Consulting Global Network Song practice is aligned to the Global Network Song Practice of Accenture and works with clients across their marketing, sales and services functions. As part of the team, you will provide transformation services driven by key offerings like Living Marketing, Connected Commerce and Next-Generation Customer Care. These services help our clients become living businesses by optimizing their marketing, sales, and customer service strategy, thereby driving cost reduction, revenue enhancement, customer satisfaction and impacting front end business metrics in a positive manner. 

You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of the team, you will drive the following 

• Develop digital marketing strategy/ campaigns: Study economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition. 

• Plan, design, and execute all web, SEO/SEM, database marketing material: Work on emails, social media, consumer marketing, BTL and display advertising campaigns. 

• Lead customer experience assessment, marketing and advertising process and technology assessment, KPI and definition, solution and vendor assessment for different marketing technologies including Adobe 

• Design new campaign strategies and strategize marketing plans : Work across all channels and devices and design measurement and reporting framework to assess performance of all digital marketing campaigns against goals (ROI and KPIs). 

• Utilize strong analytical ability to evaluate end-to-end customer experience: Work across multiple channels and customer touch points, gathering business requirements, designing process & solution for implementation of marketing and advertising solutions 

• Work on Digital Marketing, Online Media Planning, Email Marketing, Affiliate Marketing: Deep-dive into Web Analytics, SEO, Social media marketing, CRM, Market Research, Marketing Analytics, PPC, Content marketing, Social analytics and ORM tools  

Bring your best skills forward to excel at the role: 

• Apply designing skills for new campaign strategies: Work on strategizing marketing plans across all channels and devices 

• Develop business cases for marketing use cases and solutions: Gather business requirements, designing process & solution for implementation of marketing and advertising solutions  

• Work with the Capability Network and the Market Unit leadership: Support business development and thought leadership in the campaign management and digital advertising space. 

• Experience in working with middle to senior management levels within existing organization / client organizations 

• Client handling skills to develop, manage and deepen relationships with key stakeholders 

• Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals  

• Leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members  

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