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Say hi to the new SMBs on the block

June 16, 2022 5-MINUTE READ

A new generation of SMBs was born during COVID and they expect more.

Remote work opens new doors

Source: Accenture Proprietary Research. Next Generation SMB Survey, November 2021. | N=575, US & UK

This isn't just business, it's personal

Source: Accenture Proprietary Research. Next Generation SMB Survey, November 2021. | N=575, US & UK

Next-gen SMBs are here to stay (and stay as SMBs)

Source: Accenture Proprietary Research. Next Generation SMB Survey, November 2021. | N=575, US & UK

The new wave of SMBs is digitally-powered

Source: Accenture Proprietary Research. SMB-Enterprise Dynamics Survey, Jan 2021 (N=503, US) and Next Generation SMB Survey, Nov 2021 (N=575, US & UK)

Next-gen SMBs are unique. Treat them that way

About the Authors

Stephanie Gorski

Managing Director – Accenture Strategy, Software & Platforms


Caroline Olivero

Manager – Accenture Strategy, Software & Platforms


Louise Barrere

Managing Director and Generative AI Acceleration Hub Lead


HANNAH TAYLOR

Management Consulting Senior Manager


JACK LEWIS

Management Consulting Senior Manager


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