RESEARCH REPORT
In brief
Integrating shared mobility into one platform in Finland
Mobility-as-a-service has been part of the Finnish transport ministry’s strategy since 2011. The key is to integrate all shared and public transport into one linked network that offers easy payment options through digital platforms.
Planning for the future
Traditionally, the business of OEMs was measured by car sales, whereas in the future, it will be measured by miles driven. This reflects the wider transformation of the mobility and automotive space.